The Shopify Blog
What Would It Look Like if It Were Easy?
Letâs be honest â running a Shopify business isnât always a walk in the park. It can feel more like a sprint through a jungle with a butter knife. Thereâs always something: your email marketingâs overdue, your ads need testing, and your to-do list lâŚ
The One Thing the Best Subscription Brands Do Different (And Why It Matters for Your Shopify Store)
If youâve been around the Shopify world long enough, youâve probably heard all the hype around subscriptions. Everyone wants recurring revenue, LTV that climbs, and predictable cash flow. Sounds great, right?
But hereâs the thing: not all subscriptâŚ
The Untold Truth About Shopify Plus and the App Stacks Behind 8-Figure Brands
What do 17,000 Shopify brands, Kim Kardashianâs favorite phone case, and WhatsApp marketing have in common?
Jeremy Horowitz.
I finally got to sit down with Jeremy on the Shopify1Percent podcast, and letâs just say â he did not hold back. We covereâŚ
The 60 Seconds That Make or Break Your Shopify Store
I recorded this episode while walking my dog (shoutout to Solo for not barking once), but donât let the casual setting fool youâthis might be one of the most important topics Iâve ever covered when it comes to growing your Shopify business.
Letâs tâŚ
"37% of revenue will come from just 2% of your emails", and Why Email is Your Most Valuable Shopify Marketing Channe
If youâve ever heard someone say email marketing is âdead,â you can officially ignore them. After sitting down with Greg Zakowicz, Senior Ecommerce Expert at Omnisend, Iâm more convinced than ever that email and SMS are not just alive â theyâre thriâŚ
ROAS is DEAD â ď¸ - Do THIS instead. How Cody Wittick is Helping Shopify Brands 7X Revenue!
Letâs face it: the Shopify growth game today isnât what it was even two years ago. What used to be âjust run some Facebook ads and hope for the bestâ has become a full-blown science that mixes creative content, deep financial forecasting, and smarteâŚ
Stop Using Shopify Product Pages as Landing Pages... They're Not Meant for That!
Hey, itâs Jay here. I recently sat down with Nick Raushenbushâco-founder of Shogun, one of the OGs in the Shopify ecosystemâto dig into a topic thatâs often overlooked but wildly impactful: landing pages.
Now before you roll your eyes and think, âIâŚ
10 Common Mistakes Costing Your Shopify Store Money (And How to Fix Them)
10 Common Mistakes Costing Your Shopify Store Money (And How to Fix Them)
Recently, I had the pleasure of sitting down with Kurt Elster on The Unofficial Shopify Podcast to discuss something that's been on my mind a lot lately: the simple yet critiâŚ
Shopify Promotions That Work (And Don't Kill Your Margins)
Letâs talk about discounting strategiesâthe good, the bad, and the profit-crushing. If youâre running a Shopify store, chances are youâve struggled with how to offer promotions without slashing margins or cheapening your brand. I hear it all the timâŚ
The Future of B2B Ecommerce on Shopify: Why Itâs Time to Expand Beyond DTC
If you're a Shopify merchant focused solely on DTC, you might be leaving serious money on the table.
Ecommerce expert and B2B enthusiast Jason Greenwood joined us on the podcast and dropped some serious knowledge bombs on why B2B isnât just for manâŚ
Ecommerce is Just Math - Here's Your Formula to Shopify Growth đ
How to Scale Your Shopify Ecommerce Business: Lessons from Ken Ott
If youâve ever found yourself stuck in the never-ending grind of growing an ecommerce businessâconstantly chasing the next sale, tweaking ad campaigns, and wondering why your marginâŚ
How to KILL it on Shopify with Subscriptions
If you're running an ecommerce business on Shopify, chances are you've considered launching a subscription model. And if you haven't, well, grab a coffee and get ready to take notes because subscriptions are not just aliveâthey're thriving. In a recâŚ
The Future of Customer Support & AI Agents on Shopify
If youâve ever found yourself drowning in a sea of customer service tickets, struggling to keep up with repetitive inquiries like âWhereâs my order?ââthen youâre not alone. Shopify merchants worldwide face this challenge daily. But what if I told yoâŚ
Is Video the Future of eCommerce on Shopify?
Why Video is a Game-Changer for Your Shopify Store
Letâs be realâshoppers are tired of scrolling through boring product pages with static images and lifeless text. They want action. They want video. And guess what? Stores that use video see an 80% âŚ
What's the Best Shopify Push Notification App and How Push Notifications Can Boost Shopify Sales
Did you know that push notifications have a 50X ROI during major sales events like Black Friday Cyber Monday (BFCM)? Yet, many Shopify merchants arenât leveraging this powerful tool to drive conversions and retain customers. If youâre not using pushâŚ
Shopify Store Apps in 48 Hours and SMOKE Your Competition
Why Your Shopify Store Needs a Mobile App. Like, Yesterday
If youâre running a Shopify store in 2025 and still relying solely on a mobile-friendly website, we need to have a serious chat. Mobile apps are no longer just for the Nikes and Amazons of âŚ
The Power of Fast and Reliable Delivery for Your Shopify Store
The Power of Fast and Reliable Delivery for Your Shopify Store
If youâve ever ordered a pair of swimming trunks right before jetting off to Cancun and felt the rush of seeing them arrive just in time, you know the thrill of fast, reliable delivery.âŚ