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Shopify1Percent Partnerships
Reach Shopify merchants.Build Shopify pipeline.

Trusted content, qualified distribution and direct merchant opportunities for companies serious about winning on Shopify.

Limited Audio and Growth availability. Category Partner is currently sold out.

Jay Myers, host of Shopify1Percent
Jay MyersShopify merchant since 2009 · Co-founder of Bold Commerce
125,000+subscribers
60,000podcast downloads per month
20K–30Kaverage views per full YouTube episode
40,500Shopify merchant email subscribers
The audience

The people buying ecommerce technology are already listening.

This is not a broad business audience with a small ecommerce segment. Shopify1Percent is built for the founders, operators and executives making decisions inside Shopify businesses.

85%

Founders and operators

The audience is concentrated among the people who discover, evaluate and buy ecommerce technology.

57%28%15%
FoundersOperatorsExecutives
61%

United States and Canada

Top markets also include Australia, Singapore and the United Kingdom.

12,372Shopify Plus merchants
40%average newsletter open rate
10–15%newsletter click rate
“It is at the top of my list for the pulse of the Shopify ecosystem.”
Neal GoyalSVP at PostPilot
Jay Myers
Why the recommendation carries weight

Merchants listen because I have been one since 1998.

I moved my first store to Shopify in 2009 and co-founded Bold Commerce in 2012. Bold products have been used by more than 800,000 Shopify stores. The message is delivered by an operator, not a generic voiceover.

1998Online merchant
2009Shopify merchant
2012Co-founded Bold
“If the fit is not there, I will tell you.”
01

Trust

Host-read content and practical education merchants choose to consume.

02

Distribution

Podcast, YouTube, newsletter, social, retargeting and evergreen content.

03

Pipeline

Case studies, webinars, tracked intent and Shopify Plus introductions.

Sponsor proof

Our first Category Partner renewed.

100%sponsor renewal rate to date

The Omnisend partnership combines useful content, a tracked landing page, SEO and AEO, campaign creative and measurable calls to action.

See the Omnisend Partnership
shopify1percent.com/omnisend-details
Live partnership exampleUseful content · Tracked CTAs · SEO/AEO · Reporting
From trusted content to qualified pipeline
TrustHost-read content and useful education
ReachPodcast, YouTube, email, social and retargeting
IntentLanding pages, tracked CTAs and webinars
PipelineTrials, demos and Shopify Plus introductions
Partnership options

Choose awareness, demand generation or market ownership.

The landing page shows the shape of each partnership. The full deck covers every inclusion, term and measurement plan.

Audio PartnerBuild awareness
  • Host-read ads
  • Back-catalogue placement
  • Tracked links and sponsor page
  • Monthly reporting
Check Availability
Growth PartnerGenerate demand
  • Everything in Audio
  • Merchant content and case study
  • Newsletter and short-form distribution
  • Managed retargeting
Check Availability
Sold OutWaitlist Open
Category PartnerOwn the market
  • Everything in Growth
  • Category exclusivity
  • Original deep-dive content
  • Direct Shopify Plus pipeline
Apply for Next Availability

Strong fit

  • Shopify apps and ecommerce SaaS
  • Agencies and professional services
  • Payments, operations and fintech
  • Retention, loyalty, subscriptions and AI

Probably not a fit

  • Products unrelated to Shopify merchants
  • One-off impression buyers
  • Brands unwilling to create useful content
  • Competitors of an exclusive partner
What happens next

Three clear steps from fit to proposal.

1ApplyTell us what you sell, who you serve and what a win looks like.
2Fit CallWe assess audience fit, category availability and goals.
3Custom ProposalYou receive a tailored scope, term and measurement plan.
FAQ

The things sponsors ask first.

The full detail belongs in the partnership deck and fit call. These are the essentials.

Pricing depends on the partnership level and term. Audio, Growth and Category programs are structured as multi-month partnerships, with better economics at longer terms.

Audio and Growth availability is limited. Category Partnership is currently sold out, but qualified companies can apply for the next opening.

Every level includes host-read messaging, tracked links, an evergreen sponsor presence and reporting. Growth and Category add original content, distribution, retargeting and pipeline programs.

Reporting can include downloads, views, clicks, code use, trials and reach. Category reporting goes deeper into meetings, introductions and pipeline activity.

The best partners sell products or services Shopify founders and operators can genuinely use, and are willing to create useful content rather than buy isolated impressions.

Partnerships generally begin with a multi-month commitment so the audience has enough time to hear, understand and act on the message.

Build a partnership worth remembering

The best Shopify merchants are already listening.

Build a partnership that earns their attention and creates measurable opportunities for your team.

Audio and Growth availability is limited. Category Partnership is currently sold out.