Claudiu Cioba

It's time to try live video on your Shopify store! Forget overproduced videos with expensive talent. It turns out, an iPhone, a ring light, and a bit of authenticity can outperform your entire agency.

Live shopping converts 25% higher than standard ecommerce pages and lifts average order value by 20%. While most Shopify stores are still arguing about button colors, the next wave of growth is literally happening... live. In this episode, I sit down with Claudiu Cioba, founder of Videowise, to un...

Here's why video matters for your Shopify store:

📈 It boosts conversion:

64-85% of consumers are more likely to purchase a product after watching a video about it.

Product pages with videos see an 80% higher conversion rate on average compared to those without.

Shoppers who watch videos are shown to spend 34% more per transaction than those who don’t.

50% of consumers say they use online videos to decide which brand or product to buy.

😍 It boosts engagement:

Viewers retain 95% of a messag...