Shopify 1 Percent Episodes

June 11, 2025

SHOPIFY 1% WINS: "What Would it Look Like if it Were Easy?"

In this episode, I unpack two deceptively simple questions that could radically change how you approach your Shopify business: “What would this look like if it were easy?” and “What should go on your do-not-do list?”

Most entrepreneurs waste 80% of their time on tasks that barely move the needle. Let’s flip that. If you’re aiming to grow faster and work smarter, this one’s for you.

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SHOPIFY 1% WINS:
June 9, 2025

SHOPIFY 1% WINS: The One Thing the Best Subscription Brands Do Different.

Ever wonder what separates okay Shopify subscription brands from the ones getting acquired for $100M+? In this episode, I dive into one powerful insight I’ve seen again and again after working with thousands of Shopify subscription businesses. Whether you’re already running a recurring model or just considering it, this will change how you think about replenishment, curation, and access. Spoiler: top brands aren’t picking just one—they’re doing all three. And it’s working. Big time.

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SHOPIFY 1% WINS: The One Thing the Best Subscription Brands Do Different.
June 5, 2025

Jeremy Horowitz: The Untold Truth About Shopify Plus and the App Stacks Behind 8-Figure Shopify Brands

What if I told you that 45% of Shopify stores doing over $1M a year don’t use a reviews app? In this episode, I sit down with Jeremy Horowitz, ex-Gorgias, investor, and the guy who’s worked with Kim Kardashian and over 17,000 Shopify brands. We got to dig deep into the hidden data behind what 7-figure Shopify merchants are really using to grow. We talk app adoption trends, Shopify Plus vs Advanced (and why Plus might be a trap), repeat order rates that attract investors, and what most mercha…

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Jeremy Horowitz: The Untold Truth About Shopify Plus and the App Stacks Behind 8-Figure Shopify Brands
June 4, 2025

SHOPIFY 1% WINS: The 60 Seconds That Make or Break Your Shopify Store

I recorded this one while walking my dog, but don’t let the casual stroll fool you, this might be one of the most important things you can do to grow your Shopify store. Studies show up to 80% of website visitors bounce within the first 60 seconds, and if your homepage doesn’t hook them fast, it doesn’t matter how great your product or funnel is. On my stroll I break down the three things every visitor needs to FEEL right away to stick around, and buy.

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SHOPIFY 1% WINS: The 60 Seconds That Make or Break Your Shopify Store
June 2, 2025

SHOPIFY 1% WINS: At SubSummit someone asked what I think the most overlooked Shopify growth tactic is. Here's my answer.

Most Shopify brands blow it after the sale, and they don’t even know it. In this quick episode, I share the one massively underused tactic that turns one-time buyers into raving fans (hint: it’s not more ads). Whether you sell subscriptions or one-offs, this strategy could be your biggest unlock for repeat purchases and skyrocketing LTV. Plus, I reveal the #1 most opened email in eCommerce—and how you're probably wasting it. If you're not using this tactic, you're leaving mone…

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SHOPIFY 1% WINS: At SubSummit someone asked what I think the most overlooked Shopify growth tactic is. Here's my answer.
May 21, 2025

Shopify Email Expert: "37% of Revenue Comes From Just 2% of Emails Sent" - w/ Greg Zakowicz @ Omnisend

What if I told you 37% of all ecommerce email sales come from just 2% of emails sent? In this episode of Shopify1Percent Podcast, I sit down with Greg Zakowicz, Senior Ecommerce Expert at Omnisend, to uncover how to turn basic automations into profit machines. We dive into real-world strategies that top-performing Shopify brands use to grow, retain, and re-engage their customers — with tactics you can start using today. Whether you're sending one email a month or running complex flows, …

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Shopify Email Expert:
May 13, 2025

He 7X'd Shopify Revenue WITHOUT Killing Profit 🤯 w/ Cody Wittick - Founder @ Kynship

What happens when you stop playing it safe with influencer marketing and start thinking like a CFO and a CMO? You get results like 772% growth in new customer revenue while decreasing CAC by 61%. In this episode of Shopify 1%...

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He 7X'd Shopify Revenue WITHOUT Killing Profit 🤯 w/ Cody Wittick - Founder @ Kynship
April 16, 2025

STOP Using Shopify Product Pages as Landing Pages 🤦‍♂️

Ever wondered why your product pages aren’t converting like they should? In this episode, I sit down with Nick Raushenbush, co-founder of Shogun, to dive deep into the art (and science) of building high-converting landing pag...

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STOP Using Shopify Product Pages as Landing Pages 🤦‍♂️
March 12, 2025

10 Mistakes KILLING Your Shopify Sales ☠️ - w/ Kurt Elster - Unofficial Shopify Podcast

Kurt Elster and Jay Myers join forces to share their combined 40+ years of e-commerce expertise to reveal the 10 biggest mistakes destroying your Shopify sales.

The good news is, all of them are easy to fix! 

This is a fun episode that provides actionable insights that don't require technical expertise but can dramatically improve your bottom line. As Jay notes, "These are conceptually simple things, but yet some of the biggest brands in the world make these mistake…

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10 Mistakes KILLING Your Shopify Sales ☠️ - w/ Kurt Elster - Unofficial Shopify Podcast
Feb. 28, 2025

Shopify Promotions That Actually Work (And Don't Kill Your Margins) w/ Daniel Patricio (ex Shopify)

Discounts and promotions can make or break your Shopify store’s success. In this episode, Jay Myers sits down with Daniel Patricio, ex-Shopify product leader and founder of Abra Promotions, to dive deep into how to run high-converting, strategic promotions without eroding your margins. Daniel shares how smarter discounting can increase conversion rates by 20-30% and boost average order value—without giving away profits. From automatic discounts that eliminate coupon codes to personalized pro…

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Shopify Promotions That Actually Work (And Don't Kill Your Margins) w/ Daniel Patricio (ex Shopify)
Feb. 19, 2025

B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)

B2B is not a business model, it’s a channel.

In this episode we sit down with B2B e-commerce expert Jason Greenwood to discuss the massive opportunities in B2B e-commerce, how Shopify is evolving to support B2B merchants, and why D2C Shopify brands should consider adding a wholesale strategy to their business. From Amazon Business disrupting distribution to Shopify’s B2B tools and marketplaces, this episode is packed with actionable insights for merchants looking to future-proof thei…

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B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)
Feb. 12, 2025

Ecommerce is Just Math - Let's Break it Down "Growth on Shopify" w/ Ken Ott from Metacake

Want to build a wildly profitable and scalable Shopify business? In this episode, I sit down with Ken Ott, a true eCommerce and Shopify veteran who has helped scale some of the biggest brands in on Shopify. We dive into the three core systems every top-performing Shopify brand has in place—and why most merchants fail by focusing on the wrong things.

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Ecommerce is Just Math - Let's Break it Down
Feb. 5, 2025

Time to KILL IT with Your Subscriptions on Shopify 🔥. w/ Matthew Holman from Subscription Prescription

🕹️ GET IN ON THE TRIVIA GAME. Details in the beginning of the episode. You can win over $6,000 worth of Shopify apps: https://www.shopify1percent.com/p/trivia/ 💡 Episode Highlights: Subscriptions on Shopify aren’t dying—they’...

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Time to KILL IT with Your Subscriptions on Shopify 🔥.  w/ Matthew Holman from Subscription Prescription
Feb. 3, 2025

What do the New Tariffs Mean for Shopify Stores?

The last few day have been a whirlwind. North American businesses on every side of the border have been trying to figure out what these new tariffs mean for their business. Shopify merchants are among many of those affected. ...

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What do the New Tariffs Mean for Shopify Stores?
Jan. 29, 2025

The Right Way to Use Push Notifications for Maximum Growth on Shopify - With Arvind Subramanian, Head of Partnerships @ Pushowl

🚀 Did you know that push notifications can drive up to 30% higher engagement rates than email and SMS combined? In this episode we sat down with Arvind Subramanian from PushOwl ( https://bit.ly/pushowl-app ) to break down the...

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The Right Way to Use Push Notifications for Maximum Growth on Shopify - With Arvind Subramanian, Head of Partnerships @ Pushowl
Jan. 22, 2025

How to REALLY Leverage Video on Your Shopify Store - With Claudiu Cioba - Co-Founder and CEO @ VideoWise

Here's why video matters for your Shopify store: 📈 It boosts conversion: 64-85% of consumers are more likely to purchase a product after watching a video about it. Product pages with videos see an 80% higher conversion rate o...

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How to REALLY Leverage Video on Your Shopify Store - With Claudiu Cioba - Co-Founder and CEO @ VideoWise
Jan. 20, 2025

Your Shopify Menu Has ONE Job... Don't Screw It Up!

Why do so many Shopify stores mess this up? Your main menu literally has ONE job, and yet so many stores don't get it right. The job of the main nav in your Shopify store is to MAKE YOU MONEY. That's it. Everything else in th...

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Your Shopify Menu Has ONE Job... Don't Screw It Up!
Jan. 16, 2025

One Principle That Can Unlock 100X growth

Super fans will spend 10X more than other customers, and they'll refer 10X more new customers! And, best of all, the customers they recommend will likely be similar to them, so 100X growth and it compounds!

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One Principle That Can Unlock 100X growth
Jan. 15, 2025

The Single BIGGEST Lever You Can Pull (to grow your Shopify business)

What is the single biggest lever you have to grow your Shopify store? One thing you can do is literally a multiplier to all your other efforts. It makes the conversion on your landing pages increase more. It makes the AOV and...

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The Single BIGGEST Lever You Can Pull  (to grow your Shopify business)
Jan. 14, 2025

The Future of Mobile Apps for Shopify "This is the Way" - with Ross Correia - Co-Founder and CEO @ Reactiv

What if I told you someone could click your ad on Facebook or Instagram, open a true native mobile app of your store without ever downloading it AND you can now send them push notifications? Well you can, and Reactiv has perf...

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The Future of Mobile Apps for Shopify
Jan. 13, 2025

It's Easier to 10X Than it is to 2X

Welcome to our first Daily +1 Episode 🎉 Daily +1's are shorter episodes on specific thoughts. In our first Daily +1 let's talk about the concept of why it's easier to 10X than 2X. . Think about that for a second. It's easier ...

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It's Easier to 10X Than it is to 2X
Jan. 2, 2025

Can Your Shipping Options Actually Be a Competitive Advantage? - with Alok Ahuha - Co-Founder & CEO @ Trexity

🚀 Ready to revolutionize your e-commerce strategy and leave your competitors in the dust? Did you know that 81% of shoppers consider shipping options heavily when making online purchases? 70% deem shipping speed absolutely es...

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Can Your Shipping Options Actually Be a Competitive Advantage? - with Alok Ahuha - Co-Founder & CEO @ Trexity
Dec. 30, 2024

10 Questions Every Shopify Merchant Needs to Ask Themself

Today I'd like to share 10 questions I believe every Shopify store owner needs to ask themself, AND more importantly, have an answer to. 

Ecommerce doesn't need to be as complicated as we make it out to be. If you have a good answer for the 10 questions listed in this episode, I promise this next year will be your best one yet!

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10 Questions Every Shopify Merchant Needs to Ask Themself
Dec. 18, 2024

Why Isn't Every Shopify Store Using AI for Customer Service? - with Lisa Popovici - Co-founder & CMO @ Siena AI

Summary Using AI for your customer service on Shopify yet? If not, you probably should be, or at least you should be investigating it. Products like Siena AI are not just making service better, they’re drastically increasing ...

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Why Isn't Every Shopify Store Using AI for Customer Service? - with Lisa Popovici - Co-founder & CMO @ Siena AI